Vibrating Mascara.

It's more adult toy than make-up.



Can you just envision the product development meeting?

This is not new, I see it is at least as old as summer 2008 (BellaSugar)

But in a huge product launch this summer Maybelline is touting their Pulse Perfection by Define a Lash, Vibrating Mascara.

No, the mascara doesn't vibrate. The "wand" does.... ok...ahem....

I just never cared about my lashes THAT much. But maybe I should!! : )

BUT, can you just imagine the pain and the MESS if you accidentally hit your eye? yikes!